Spotify, the world’s most popular audio streaming service , has recently launched a new feature that allows users to create and join personalized, real-time listening sessions with their friends and family. The feature, called Jam, is designed to enhance the social aspect of music and podcast listening , as well as to provide users with tailored recommendations based on their shared preferences. Jam is available for all Spotify users globally , but only Premium subscribers can start a Jam and invite others to contribute through a shared queue. Anyone on Spotify can join a Jam, regardless of their subscription status or location. Users can invite their squad in various ways, such as tapping their phones together via Bluetooth, scanning a QR code, or sharing a link through social media or messaging apps. Once in a Jam, users can see who added which track to the queue, and also receive suggestions from Spotify’s personalization technology that match the group’s taste. The host of
TikTok is a short-form video hosting service owned by ByteDance, a Chinese internet company. TikTok allows users to create and share videos that can range from 3 seconds to 10 minutes in duration, with various features such as filters, stickers, music, and sound effects. TikTok has become one of the most popular social media platforms in the world, with over 2 billion downloads and 1 billion monthly active users . TikTok was launched in 2016 as Douyin (Chinese: 抖音; pinyin: Dǒuyīn), which means “shake the music” in Chinese. The app was designed to cater to the Chinese market, where short videos were gaining popularity among young people. In 2017, ByteDance acquired Musical.ly, another short-video app that was popular in the US and other countries. ByteDance merged the two apps and rebranded them as TikTok for the international market . TikTok’s main appeal is its ability to showcase creativity and talent in a fun and engaging way. Users can choose from a variety of categories, such